March 20, 2025
Rising community of sellers on the center of Suzuki’s good fortune

Blue Suzuki Vitara _ Blog header _ October 2022Suzuki Auto South Africa this week despatched a unique notice of because of its broker community for its stellar efficiency in September.

Estimated studying time: 2 mins, 50 seconds.

 

The automobile trade council, naamsa, the day past introduced that Suzuki bought 4 364 new cars prior to now month. This quantity is on the subject of its general ideally suited gross sales and firmly entrenches Suzuki as one among South Africa’s peak 3 best-selling automobile manufacturers.

Of the total gross sales, the Suzuki broker community bought 3 135 devices or greater than two-thirds of all of the cars.

“When a logo is rising as temporarily as Suzuki is rising now, it could simply lose its reference to its consumers. And whilst a logo can put money into its advertising and marketing and communications, without equal connection is between the broker and the buyer.

“This is the reason we’re so immensely pleased with our broker community, who’ve controlled to take care of an excessively prime degree of shopper delight and repeat trade,” says Henno Havenga, Supervisor of Auto Broker Gross sales at Suzuki Auto South Africa.

Suzuki grew in fresh months to 84 sellers, with our more recent sellers in each the huge metros and in smaller cities and towns.

“At our Broker of the Yr Awards previous this yr, Suzuki sellers in rural cities and areas like Queenstown, Vredenburg, at the West Coast and Mokopane received awards along huge sellers in spaces corresponding to Bryanston, Johannesburg and in Durban, Durban South and Cape The city.

“Because of this our consumers are assured a super revel in, irrespective of the place they purchase their new Suzuki,” says Havenga.

Swift the top-seller

In September, the Suzuki Swift was once the top-selling new Suzuki in the course of the broker channel. Sellers bought 829 new Swift fashions, and the federal government, condominium and fleet department added an additional 503 devices for general gross sales of one 332 Swift fashions.

Different fashions that carried out smartly come with the Vitara Brezza (736 devices), the S-Presso (340 devices) and the Suzuki Dzire (417 devices).

The similar cars proved common to fleet, executive, and automobile condominium consumers. In general, Suzuki bought 1 227 cars via those channels in September.

It’s price noting that 4 Suzuki sellers bought greater than 100 Suzuki cars to particular person consumers in September.

Marine units new document

Whilst the automobile department has made waves in recent times for its speedy expansion and vary of common cars, the Marine and Bike divisions additionally grew their marketplace proportion and general gross sales.

In September, Suzuki Marine set a document of 176 new outboard motor gross sales. This new document definitely shatters the former document of 164 devices set in June 2020.

Tanja Maes, Supervisor for the Marine Department, says: “Suzuki Marine is the marketplace chief in 4-stroke outboards and we’re very pleased with our sellers gross sales success. The brand new document represents an excellent unfold of gross sales of all our merchandise, from the smallest to the biggest and maximum tough engines, and an excellent geographic unfold between all our sellers.

“The brand new document additionally pushes our marketplace proportion for year-to-date to over 60%, which is considerably upper than our 2021 marketplace proportion of 51.1% for 4-stroke outboard gross sales in South Africa” says Maes.

“Our Suzuki Bike department is acting similarly smartly. Whilst we file our gross sales numbers later within the month, it’s already obvious that our new bikes – the Suzuki Hyabusa and the brand new GSX-S1000 GT – are promoting smartly forward of expectancies,” says Stuart Baker, Gross sales Supervisor for the Suzuki Bike Department.

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