June 15, 2024
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Munich, Germany and Las Vegas, NV – Januay 4, 2023… The BMW Team is sharing its imaginative and prescient of the longer term virtual revel in, each outside and inside the automobile, on the Shopper Electronics Display (CES) 2023 in Las Vegas. BMW i Imaginative and prescient Dee is the futuristic mid-size sedan with a brand new and pared-down design language. The identify “Dee” stands for Virtual Emotional Enjoy – and that’s exactly its intention: to create an excellent more potent bond between other folks and their automobiles going ahead. Long term virtual purposes will cross a long way past the extent of voice regulate and driving force help methods we’re aware of as of late. The BMW Head-Up-Show extends around the complete width of the windscreen, offering a glimpse of the following automobile era. From 2025 onwards, this innovation will likely be to be had within the fashions of the NEUE KLASSE. The BMW Team has additionally delicate its use of colour-change generation. Having unveiled the BMW iX Glide That includes E Ink, having the ability to replace from black to white, on the ultimate CES, BMW i Imaginative and prescient Dee can now curate its external in as much as 32 colors.
“With the BMW i Imaginative and prescient Dee, we’re showcasing what’s imaginable when {hardware} and instrument merge. On this method, we’re in a position to take advantage of the entire attainable of digitalisation to change into the auto into an clever better half. That’s the long run for car producers – and, additionally, for BMW: the fusion of the digital revel in with authentic using excitement,” mentioned Oliver Zipse, Chairman of the Board of Control of BMW
AG. “On the identical time, BMW i Imaginative and prescient Dee is some other step at the highway to the NEUE KLASSE. With this imaginative and prescient, we’re taking a look a long way into the longer term and underlining the super significance of digitalisation for our upcoming product generations.”
With its clever, nearly human features, BMW i Imaginative and prescient Dee accompanies drivers now not simplest thru real-life scenarios at the roads, but in addition of their virtual setting.
“A BMW lives via its unheard of virtual efficiency. BMW i Imaginative and prescient Dee is ready best possible integration of digital and bodily studies,” mentioned Frank Weber, member of the Board of Control of BMW AG liable for Building. “Whoever excels at integrating the buyer’s on a regular basis virtual worlds into the automobile in any respect ranges will achieve mastering the way forward for car-building.”
BMW Combined Truth Slider: into the digital global in 5 steps
The BMW Combined Truth Slider, together with the complicated Head-up Show, is the virtual spotlight and central running regulate of BMW i Imaginative and prescient Dee. The use of shy-tech sensors at the device panel, drivers can make a decision for themselves how a lot virtual content material they wish to see at the complicated Head-Up Show. The five-step variety levels from analogue, to driving-related data, to the contents of the communications machine, to augmented-reality projection, proper as much as access into digital worlds. In parallel, dimmable home windows will also be used to progressively fade out actuality. Combined actuality may also be skilled in BMW i Imaginative and prescient Dee in an immersive method that engages other senses with out requiring any further gear, growing a brand new size of using excitement for the person.
Complicated BMW Head-Up-Show: in NEUE KLASSE from 2025
The BMW Team is understood within the car sector as a trailblazer for the Head-Up-Show and has systematically delicate this generation over the last twenty years. In BMW i Imaginative and prescient Dee, projection throughout all the width of the windscreen permits data to be displayed at the greatest imaginable floor – which simplest turns into recognisable as a show as soon as it’s activated. On this method, the BMW Team demonstrates the massive attainable of projection generation and BMW i Imaginative and prescient Dee visualises how a complicated Head-Up-Show is also utilised at some point for the show and running thought. The usual-production model of the BMW Head-up-
Show extending around the complete width of the windscreen will likely be used within the fashions of the NEUE KLASSE from 2025 onwards.
Welcome state of affairs with voice and phygital icons
The virtual revel in already starts out of doors the automobile, with a customized welcome state of affairs that mixes graphical components, gentle and sound results. Herbal language serves as the most straightforward, maximum intuitive type of interplay, enabling best possible figuring out between people and their cars. The headlights and the closed BMW kidney grille additionally shape a commonplace phygital (fusion of bodily and virtual) icon on a uniform floor, permitting the automobile to supply other facial expressions. This implies BMW i Imaginative and prescient Dee can communicate to other folks and, on the identical time, specific moods equivalent to pleasure, astonishment or approval visually. BMW i Imaginative and prescient Dee too can mission a picture of the driving force’s avatar onto the facet window to additional personalise the welcome state of affairs.
International premiere for full-colour E Ink generation
Following the impressive debut of the BMW iX Glide That includes E Ink at CES 2022, the BMW Team is now unveiling a full-colour model of the E Ink generation in BMW i Imaginative and prescient Dee that will likely be used because the outer pores and skin of the automobile for the primary time international.
BMW i Imaginative and prescient Dee, moderately than just alternating between black and white, now showcases a multi-coloured, absolutely variable and for my part configurable external. An ePaper movie from the BMW Team’s cooperation spouse, E Ink, is carried out to the frame to create this magical show of coloration. As much as 32 colors may also be displayed.
The frame floor of the BMW i Imaginative and prescient Dee is split into 240 E Ink segments, every of which is managed for my part. This permits a virtually endless number of patterns to be generated and sundry inside seconds. The laser chopping procedure used to trim the flicks and the digital regulate design had been evolved in partnership with E Ink. The difference of this generation for curved surfaces and the programming of the animations had been evolved via BMW Team’s in-house engineers – enabling a type of customisation this is distinctive throught the car sector international.
Reductive design – inside and outside
The design of BMW i Imaginative and prescient Dee has been intentionally pared all the way down to center of attention consideration at the virtual revel in and the DNA of the BMW logo. The outside is outlined via the vintage three-box sedan design that bureaucracy the core of the BMW logo. Conventional design components, just like the BMW kidney grille, dual round headlights and the Hofmeister kink, are reimagined, with phygital icons changing analogue components. This provides BMW i Imaginative and prescient Dee its personal virtual, however human, personality.
Within, digitalisation is going hand in hand with reductive use of fabrics, running controls and presentations to verify not anything distracts from the virtual revel in and the brand new feeling of enhanced using excitement. The radical design of the guidance wheel, with its central vertical spoke, creates touchpoints that come to existence when approached or touched and may also be operated via transferring the thumb. Those phygital touchpoints regulate choice of the content material projected onto the windscreen and, at the side of the Head-Up Show, thus toughen the main of “palms at the wheel, eyes at the highway”.
“With BMW i Imaginative and prescient Dee, we’re appearing how the auto may also be seamlessly built-in into your virtual existence and change into a trusty better half. The automobile itself turns into your portal to the virtual global – with the driving force all the time in regulate,” mentioned Adrian van Hooydonk, head of BMW Team Design. “Carried out the proper method, generation will create profitable studies, make you a greater driving force and easily carry people and machines nearer in combination.”

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Some other milestone at the highway to the NEUE KLASSE

The way forward for the BMW Team is electrical, round and virtual. BMW i Imaginative and prescient Dee represents the virtual facet of this trio and will likely be some other milestone at the highway to the following automobile era, the NEUE KLASSE. The BMW Team will supply additional insights and glimpses of the innovative automobile thought of the NEUE KLASSE over the process 2023.

We see a large number of Alfa 164 in it. Do you?

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